Keyword: market share

Plant Construction & Process Technology

New Rules For Pharma

27.09.2017 - Pharmaceutical companies are experiencing numerous challenges such as increasing cost pressures, declining autonomy or protocol-driven care. The reaction has to go beyond...

News

Countering Commoditization

04.03.2014 - From Unique To Common - In the business world, commoditization is defined as the process by which goods that are initially distinguishable in terms of attributes (uniqueness or...